Smarter Design

Creative Agency in Shrewsbury, Shropshire

What can you expect from a creative agency?

Put simply.

A creative agency crafts beautiful imagery and copy that tells a story in a way that’s unique to your business. Our expertise includes photography, video, live streaming, copywriting, brand visual identity, and graphic design. We design for websites, social & advertising.

Whether you have an in-house team and need some support or you need someone to help deliver a full campaign. We can help.

Designing creative content that converts

Who is your audience? How can you reach them? How do you know what works?

These are the three pillars of creative content that convert.

The fourth is innovation.

The best creative agencies can glean insight from data and discover what motivates their audience. This forms how you approach influencing decision making. We break this down into Heart (Emotional) and Mind (Rational).

“Excellent work around marketing, SEO and design. I have had the pleasure of using for a number of projects and everything has been delivered promptly and professionally finished.”

– Paul Davies, Albert’s Pour House

Heart or Mind – What’s the best approach?

Mind or rational marketing is logical, often showcasing the performance of a product. It was traditionally B2B marketer’s go-to approach and seen as a safe bet. But thinking has changed.

Heart marketing works on the idea that all humans are emotional creatures, it’s hardwired into us. Even with high-risk decision making, our feeling towards a brand or product does influence our decision.

0330 133 4313
Email StoryThreads
0330 133 4313
Email StoryThreads

Our creative agency services

Consumers are more likely to engage with videos than any other creative output. Our video production team are professional journalists. They get straight to the heart of what matters to your audience.

Building trust and credibility through penmanship.

Photography uses light, colour, and position of the subject to convey different meanings. This can influence your audience to make decisions.

The Visual Identity (ID) of a brand covers a variety of different graphic elements. They bring your brand visuals to life and project your unique personality.

“Quite incredible results on Google. Very good value for money.”

– Dilwyn Jones, Sabrina Tours

What’s the best creative marketing medium?

As a creative agency with a strategic steer, we craft compelling messages that drive action. The question is what are the best types of creative tools for the job?

A campaign will usually require more than one of the following services. At Storythreads we offer the following creative and design services, in-house. This means your message and creative content will stay on-brand and feel cohesive.

0330 133 4313
Email StoryThreads
0330 133 4313
Email StoryThreads

Video Production

Video production is in high demand. Consumers are more likely to engage with videos on social than any other creative output. It’s snackable. That means it’s easy to digest and gets your message across effortlessly. What’s more, video can be broken into bitesize chunks and used for PPC advertising. Some examples of video use include:

  • Promotional/PR video
  • Advertising
  • Live streaming events
  • Case studies videos


Copywriting is one of the oldest forms of advertising. It uses words to influence behaviour.

In the 1940/50s a single piece of copy could sell you millions of units in one single swoop, but people don’t buy into the hard sell anymore. The main reason? We have a computer, more powerful than NASA used to land a man on the moon, in our pockets. That gives us the chance to discover businesses worthy of our trust. Building credibility has become the key objective for copywriters, this can be achieved by:

  • Content marketing
  • Crafting scripts for video
  • Advert copy
  • Digital and traditional PR
  • Feature writing
  • Brochure/catalogue production


A picture can say 1000 words. That’s not to say it can’t be 1000 bad words.

Photography is often overlooked as a creative practice. Most people have camera phones and the results can be outstanding. But what you get with someone who is a professional in their field is more than an image.

The use of light, colour, and position of the subject can all convey different meanings. We can gently exert our influence; the brain processes the visual cues but the human doesn’t actively notice them. The same thing applies to keeping images on-brand and that’s where an expert photographer comes in. Capturing your brand essence so that your style is easily identifiable.

Visual ID/Graphic Design

The Visual Identity (ID) of a brand covers a variety of different graphic elements. It’s what brings your brand visuals to life and project your unique personality.

There are lots of elements that make up the Visual ID such a logos, icons, colours, typography, and illustration.

Digital Marketing in Shrewsbury, Shropshire.

0330 133 4313
Email StoryThreads

Shrewsbury Office

  • Longnor Street, Shrewsbury, Shropshire, SY3 8RG

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Let’s get the conversation started

What you get from StoryThreads is an agency run by qualified marketers. We’ve spent most who’ve spent most of our working lives outside of agencies. That means we have a wealth of knowledge in most sectors including manufacturing, technology, retail, hospitality, charity, and Government. To discuss your project you can fill in the request form below or simply give us a call: 0330 133 4313

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Frequently asked questions